Catering company Carotte needed a concept and a visual identity that captured their ability to serve their treats wherever guests are – at Carotte's own restaurant, a house party or in a food truck at an event. We came up with a playful and tasteful way to portray and package Carotte's high-quality on-the-go offer under the slogan "Good Stuff from Carotte", including everything from the logo and imagery to aprons and menus.